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R&D


Currently working on a 3D environmental scanning and immersive media project that will enable viewers to navigate through my late artist grandmother’s home, which no longer exists as a physical space. This project explores preservation and memorialization through the lens of personal history.

︎ MOBILE VERSION ︎UNDER CONSTRUCTION 




Creative director and communications strategist specializing in visual storytelling, media, and technology.





The Amazing Women's Club


brand, digital


Souk




Created social media content and templates implementing a new brand identity for Souk, a contemporary New York yoga studio launching a brick & mortar studio.

Without a budget for producing new images, I relied on visual material from the architectural plans and mood boards for the space to build anticipation in the period leading up to the opening of the new space.  In a two-week countdown, I created a coherent visual flow for Souk’s new Instagram feed without locking the studio into a stale content rhythm, we left plenty of room for flexibility and spontaneity––like a good yoga practice!


I designed social templates for membership info, daily and weekly schedules, and additional standardized content like quotes and testimonials.



I got Souk ready to use their new identity and custom typeface by creating a workflow and content usecases that adhered to the guidenlines set out by Oder Design. I then made plug & play templates in Canva enabling non-designer team members to edit and update with condifence.



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Info




Creative director and visual communications designer exploring what’s next in storytelling.





The Amazing Women's Club
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On View

Wata Na Life is at Fotofestival Lenzburg, Aug 27–Oct 2